Experiential / 08.01.19 / Switch_Blog_Admin
Bosch Power Tools – Five Years of Educating and Entertaining Construction Crews

Each year, the Power Tools Division of the Bosch Group launches more than 100 new products and accessories into the global market. Yet, the most important aspect to these tools is designing them with the user in mind. For five years now, Switch and Bosch have partnered to develop experiential campaigns that have evolved over...

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Experiential / 05.23.19 / Switch_Blog_Admin
EMS 2019: Experiential Marketing and Creating Experiences that Matter

EMS 2019 is the Experiential Marketing Summit hosted by Event Marketer which takes place every year in May. Over 1,800 marketers gather to discuss how they are creating innovative, experiential marketing campaigns. Since experiential is a relatively new term that has really taken off in the past 10 years in marketing and advertising, many brands...

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Experiential / 05.01.19 / Switch_Blog_Admin
Expo West Takeaways: A Look Into the Future of the Health Food Industry

Gone are the days when our mom had to tell us to eat our veggies and lay off the sweets. It’s no secret that eating healthy is a trend that isn’t going away. The global wellness market is now valued at a staggering $4.2 trillion, with $702.1 billion attributed to healthy eating and nutrition! If...

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Don’t Miss Out: Pop-ups present an opportunity.

Pop-up dinners, pop-up shops, pop-up galleries, pop-up magazines – the limited availability of products and experiences is becoming its own kind of marketing capital. One that brands are investing in, building upon and expanding into a boom of pop-up promotions worldwide. So how do you make a lasting impact with temporary tactics? At Switch, we...

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