{"version":"1.0","provider_name":"sw:tch blog","provider_url":"https:\/\/switch.us\/blog","author_name":"Switch Marketing Team","author_url":"https:\/\/switch.us\/blog\/author\/switch_blog_admin\/","title":"Collaborating to Build a Better Booth: 2026 SHRM - sw:tch blog","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"6nH9UyZZtS\"><a href=\"https:\/\/switch.us\/blog\/collaborating-to-build-a-better-booth-shrm-2026\/\">Collaborating to Build a Better Booth: 2026 SHRM<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/switch.us\/blog\/collaborating-to-build-a-better-booth-shrm-2026\/embed\/#?secret=6nH9UyZZtS\" width=\"600\" height=\"338\" title=\"&#8220;Collaborating to Build a Better Booth: 2026 SHRM&#8221; &#8212; sw:tch blog\" data-secret=\"6nH9UyZZtS\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/switch.us\/blog\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/switch.us\/blog\/wp-content\/uploads\/2026\/08\/IMG_3603-scaled.jpg","thumbnail_width":2560,"thumbnail_height":1920,"description":"&nbsp; Putting the Attendee in the Spotlight One of the things we pride ourselves at Switch is our\u00a0ability to partner with other creative agencies and internal marketing teams of our clients.\u00a0For TOKY\u2019s trade show client, Ambetter Health, Switch partnered with two creative teams to turn a strong brand point of view into a physical experience..."}