Hiring talent to appear at your event can have a profound impact on brand perception and audience sentiment – as long as expectations and processes are in place.

When it comes to corporate events, it can be a challenge to produce an exciting show without burning through the budget (and the ceiling).

C2MTL is an immersive three-day event that appeals to the left half of the brain as well as the right through a vast array of non-traditional experiences. Switch's Executive Creative Director, Scott Burns, tells us what stood out in his mind and why.

Successful meetings and events in the business world are a direct result of consistency, efficiency, innovation and the people with whom you work. Good partners should share the same vision in order to succeed.