For the second year in a row, Switch is bringing the Busch brand to life at NASCAR races through fully engaging consumer experiences.

While most people enjoyed time off during the New Year, we were running our own type of marathon, racing from plane to plane for event productions across the country.

Summer’s extended daylight and higher temperatures sets the stage for connecting your brand to its audience. Whether your goal is to generate awareness and sales for an emerging product or rally excitement and loyalty for an established brand, sampling product is an appealing strategy.

Last month, Switch collaborated with Arts & Education Council to host an Art Makers learning session – a free event catered toward not-for-profit movers and shakers.