Meetings & Events / 04.11.19 / Switch_Blog_Admin
A Professional Show: Tips for Planning Your Next Big Meeting

Whether you’re getting a hundred people together or a couple thousand, you have to treat it like a professional meeting. Gone are the days of winging it with notes on flashcards. Today’s business meetings and presentations are more akin to a show. If you have something to say, you have to show it. And with...

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Branding / 10.10.17 / Switch
Building Your Trade Show Experience

Stand out. It’s a simple goal, but achieving it in the midst of trade show crowds and competitors is a unique challenge. The floor is set to show off the best and brightest in the industry, and your brand has one shot to break through. How do you do it?

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Don’t Miss Out: Pop-ups present an opportunity.

Pop-up dinners, pop-up shops, pop-up galleries, pop-up magazines – the limited availability of products and experiences is becoming its own kind of marketing capital. One that brands are investing in, building upon and expanding into a boom of pop-up promotions worldwide. So how do you make a lasting impact with temporary tactics? At Switch, we...

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Branding / 09.27.17 / Katie Cambron
That’s A Wrap: The Value In Vehicle Graphics

We see ads every day. Billboards, pre-roll, emails, signage and even good old-fashioned commercials. And yet, when an ad uses sharp imagery and clear messaging to create something memorable, you stop and take note. That’s why brands around the world use vehicle graphics. While advertising often mimics itself and blends together, vehicles that have been...

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