The 24-hour news cycle has evolved beyond the television screen, and nothing makes you more aware of this than a global pandemic. We are constantly inundated with information and developments about COVID-19 from the news, our friends and our social media feeds. While the whirlwind of communication is often chaotic and confusing, there is one...

  “How tall are you?” . . . “Do you like to wear costumes?”   That’s a bizarre pair of questions to start any conversation, even if they lead to an amazing, once-in-a-lifetime opportunity. I started at Switch in October of 2018 as a Copywriter. At the time, this long-time St. Louis Blues fan watched...

Pop-up dinners, pop-up shops, pop-up galleries, pop-up magazines – the limited availability of products and experiences is becoming its own kind of marketing capital. One that brands are investing in, building upon and expanding into a boom of pop-up promotions worldwide. So how do you make a lasting impact with temporary tactics? At Switch, we...

The sights and sounds of Japan provided Switch Jr. Art Director Britta Buescher an experience unlike any other – one that ignited her creativity and strengthened her sense of self.