The time for Oktoberfest draws nigh, and with it comes flowing beer, hot pretzels and a thirsty crowd. Here's how to make the most of your autumn event.

Hiring talent to appear at your event can have a profound impact on brand perception and audience sentiment – as long as expectations and processes are in place.

When it comes to corporate events, it can be a challenge to produce an exciting show without burning through the budget (and the ceiling).

C2MTL is an immersive three-day event that appeals to the left half of the brain as well as the right through a vast array of non-traditional experiences. Switch's Executive Creative Director, Scott Burns, tells us what stood out in his mind and why.