The National Association of Convenience Stores is having its annual show – and Switch will be there to take it all in. We can't wait. Here's why we have love for C-stores.

The time for Oktoberfest draws nigh, and with it comes flowing beer, hot pretzels and a thirsty crowd. Here's how to make the most of your autumn event.

Hiring talent to appear at your event can have a profound impact on brand perception and audience sentiment – as long as expectations and processes are in place.

When it comes to corporate events, it can be a challenge to produce an exciting show without burning through the budget (and the ceiling).