Experiential, Meetings & Events / 08.29.25 / Switch Marketing Team
The Science Behind Live Events (and Why That Matters for Brands!)

Ever wonder why you can still recall your first concert, but can’t remember what you ate last week? Live events are more than just fun; they actually stick with us! At Switch, we get this, and we use that science to make experiences that are truly unforgettable. The “Everyone’s in This Together” Feeling There’s nothing...

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Experiential, Meetings & Events / 08.25.25 / Switch Marketing Team
How Hardworking Brand Experiences Move the Needle at Farm Progress & Beyond

  When you work in industries like construction and manufacturing that keep America running, your audience wants more than a handshake and a flashy booth. They want proof. Demonstrations. Results. That’s where the challenge for many in the experiential marketing space comes into play: How do you create an authentic brand experience that moves the...

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Meetings & Events / 07.17.23 / Kate Labbe
Exploring the Cutting-Edge Technologies at InfoComm 2023

Every year, InfoComm sets the stage for showcasing the latest advancements in audiovisual technology, bringing together industry professionals from around the world. This year’s event, held in Orlando, Florida, was no exception, featuring an extensive array of products and innovations across various sectors. Our Chief Operating Officer, Roy Scardina, attended to discover the latest technologies...

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Experiential, Meetings & Events / 03.31.23 / Switch Marketing Team
Creative Risks Worth Taking in the B2C Marketing Industry

  In the constantly evolving world of marketing your brand, it can be easy to fall into a rut of doing things the same way they have always been done. However, taking creative risks can pay off in a big way, and in 2023 it is more important than ever for organizations to be willing...

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