Author Archives: Switch Marketing Team

NACS: CPG Trends, Product Innovations and More

What is known today as the annual National Association of Convenience Stores (NACS) Show debuted in 1993 and has rotated between three cities: Chicago, Las Vegas and Atlanta. The NACS Show brings together convenience and fuel retailing industry professionals for four days of learning, buying, selling, networking and fun – all designed to help participants…

Rethink How You Approach Your Collegiate Marketing Campaign

Your future starts here Find your career path Fulfill your dreams  Explore your potential Start Your Journey  Better Yourself There’s a good chance you’ve seen or heard a motivational phrase like these used in advertising for a college recently. It’s a classic approach in higher education marketing that most likely won’t go away any time…